
Verzendverpakkingenshop - Complete Hyvä Transformation
How a slow and unstable online packaging store was transformed into a cutting-edge platform
Core Web Vitals & Performance Metrics
Google's Core Web Vitals metrics are essential to measuring the quality of user experiences. See how our implementation transformed the site's performance scores.
Before
Poor - Delayed loading of main content
Poor - Delayed first paint
Poor - Unstable, shifting interface
Excessive main thread blocking
Slow overall experience
After
Excellent - Fast content rendering
Excellent - Instant first paint
Excellent - Perfect layout stability
Zero main thread blocking
Extremely fast visual progression
* Core Web Vitals are Google's user-centric metrics that measure real user experience
Business Results
Migration to Hyvä brought transformative results for Verzendverpakkingenshop.nl:
8.7x faster
Page Load Speed
From 5.2s to 0.6s load time
+42%
Organic Traffic
Due to SEO improvements
-38%
Bounce Rate
Fewer frustrated users
+31%
Conversion Rate
Higher purchase completion
+2.5x
Time on Site
Deeper engagement
57 days
Implementation Time
Fast planning to launch
Before and After A complete visual transformation
Not only was performance improved - the entire user experience was rebuilt for clarity, ease of use, and conversion optimization.


See the Difference
The new implementation delivers a faster and smoother experience for users.
"Moving to Hyvä was truly the best choice. Our user experience changed radically — everything loads faster, looks impeccable, and works flawlessly. We felt, for the first time, that our digital platform truly reflects who we are as a business. Maintenance is almost zero after rebuild. The implementation team perfectly understood our B2B needs and delivered a solution that not only works, but helps us every day."
— Marcel van der Berg, E-Commerce Director, Verzendverpakkingenshop.nl
Project Summary
Verzendverpakkingenshop.nl, a specialist in packaging materials for e-commerce, was facing a Magento 2 store that had become difficult to maintain, expensive to keep, and extended due to old code and complexity.
From complexity to simplicity: A complete rebuild on Hyvä that transforms a slow and unstable Magento store.
We cleaned old code and optimized the entire platform
We implemented specialized functionalities for packaging products
We created a volume pricing system for wholesale orders
Specialized B2B Features
Verzendverpakkingenshop needed specialized features for their B2B packaging business. We implemented:
Tier pricing system for large orders, allowing volume-based discounts
Custom order units for purchases per package, pallet, or individual box
Optimized checkout process for B2B customers with saved shipping addresses
These specialized features significantly increased average order value and reduced customer service inquiries.
Tier Pricing
Volume-based discounts
Custom Units
Bundle, pallet, or box
Hyvä Checkout
Optimized experience
Screenshots
Experience the beautiful and responsive design on all pages.

Homepage
Optimized for performance

Category page
Optimized for performance

Product page
Optimized for performance

Checkout page
Optimized for performance
Our Process: Transformation in 57 Days
Initial Assessment and Stabilization
We started by addressing critical performance bottlenecks and stabilizing the platform while planning the roadmap for Hyvä rebuild.
Collaborative Development
Our team worked closely with the client through Slack, maintaining a feedback loop and page-by-page review system.
Rapid Implementation and Launch
The entire rebuild was completed in just 57 days from project start to production launch, with minimal issues.