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Verzendverpakkingenshop - Complete Hyvä Transformation

How a slow and unstable online packaging store was transformed into a cutting-edge platform

99 Performance
96 Accessibility
98 Best Practices
97 SEO
Magento 2
Hyvä Theme
Hyvä Checkout
Performance Comparison

Core Web Vitals & Performance Metrics

Google's Core Web Vitals metrics are essential to measuring the quality of user experiences. See how our implementation transformed the site's performance scores.

Before

Largest Contentful Paint (LCP)
Core

Poor - Delayed loading of main content

5.2s
First Contentful Paint (FCP)
Core

Poor - Delayed first paint

2.4s
Cumulative Layout Shift (CLS)
Core

Poor - Unstable, shifting interface

0.21
Total Blocking Time (TBT)

Excessive main thread blocking

740ms
Speed Index (SI)

Slow overall experience

3.8s
Overall PageSpeed Score: 43/100

After

Largest Contentful Paint (LCP)
Core

Excellent - Fast content rendering

0.6s
First Contentful Paint (FCP)
Core

Excellent - Instant first paint

0.5s
Cumulative Layout Shift (CLS)
Core

Excellent - Perfect layout stability

0.004
Total Blocking Time (TBT)

Zero main thread blocking

0ms
Speed Index (SI)

Extremely fast visual progression

0.5s
Overall PageSpeed Score: 99/100

* Core Web Vitals are Google's user-centric metrics that measure real user experience

Good
Needs Improvement
Poor

Business Results

Migration to Hyvä brought transformative results for Verzendverpakkingenshop.nl:

New website launch: Launched on May 22, 2024

8.7x faster

Page Load Speed

From 5.2s to 0.6s load time

+42%

Organic Traffic

Due to SEO improvements

-38%

Bounce Rate

Fewer frustrated users

+31%

Conversion Rate

Higher purchase completion

+2.5x

Time on Site

Deeper engagement

57 days

Implementation Time

Fast planning to launch

Magento 2
Hyvä Theme
Hyvä Checkout

Before and After A complete visual transformation

Not only was performance improved - the entire user experience was rebuilt for clarity, ease of use, and conversion optimization.

AFTER
AFTER: 0.6s load time
BEFORE
BEFORE: 5.2s load time
Hover to see before & after

See the Difference

The new implementation delivers a faster and smoother experience for users.

"Moving to Hyvä was truly the best choice. Our user experience changed radically — everything loads faster, looks impeccable, and works flawlessly. We felt, for the first time, that our digital platform truly reflects who we are as a business. Maintenance is almost zero after rebuild. The implementation team perfectly understood our B2B needs and delivered a solution that not only works, but helps us every day."

— Marcel van der Berg, E-Commerce Director, Verzendverpakkingenshop.nl

Project Summary

Verzendverpakkingenshop.nl, a specialist in packaging materials for e-commerce, was facing a Magento 2 store that had become difficult to maintain, expensive to keep, and extended due to old code and complexity.

From complexity to simplicity: A complete rebuild on Hyvä that transforms a slow and unstable Magento store.

We cleaned old code and optimized the entire platform

We implemented specialized functionalities for packaging products

We created a volume pricing system for wholesale orders

Specialized B2B Features

Verzendverpakkingenshop needed specialized features for their B2B packaging business. We implemented:

Tier pricing system for large orders, allowing volume-based discounts

Custom order units for purchases per package, pallet, or individual box

Optimized checkout process for B2B customers with saved shipping addresses

These specialized features significantly increased average order value and reduced customer service inquiries.

Tier Pricing

Volume-based discounts

Custom Units

Bundle, pallet, or box

Hyvä Checkout

Optimized experience

Screenshots

Experience the beautiful and responsive design on all pages.

Homepage

Homepage

Optimized for performance

Category page

Category page

Optimized for performance

Product page

Product page

Optimized for performance

Checkout page

Checkout page

Optimized for performance

Our Process: Transformation in 57 Days

1

Initial Assessment and Stabilization

We started by addressing critical performance bottlenecks and stabilizing the platform while planning the roadmap for Hyvä rebuild.

2

Collaborative Development

Our team worked closely with the client through Slack, maintaining a feedback loop and page-by-page review system.

3

Rapid Implementation and Launch

The entire rebuild was completed in just 57 days from project start to production launch, with minimal issues.

Ready to transform your Magento store with Hyvä?

Let's discuss how we can help your business achieve similar performance gains.